What does “7M” in our product names mean? Ex: “All-Weather Hardshell 7M”Updated 10 months ago

The “M” stands for “million” and the “7M” indicates the number of square meters re-greened by the time that batch of the product was released. This not only helps us differentiate our product batches but also informs our customers about our progress in our reforestation mission.

Because for each product sold, we make 100 square meters of dry land green again, to provide water, food, biodiversity and a better life for millions of people and species. Read more about our re-greening mission here.